Thursday, 9 August 2012

Apple's Dominance in the Tech-World.

In the lecture, Steve talked about the establishment of Apple and it's dominance in the tech-world. Apple (established on April 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne) first launched it's first general purpose computer on 1978. This obviously sparked interest within the Tech-Geek circle, because of Apple's smart innovations to a personal computer. However this rise to tech-dominance died down in the 1990s when Apple launched the heavy, Macintosh Portable. It had being a failure in the Tech-market, it didn't not garner enough revenue to sustain it's production. After Macintosh portable, came a series of Apple failures and devastating attempts to regain revenue. It was not till 2001 Apple introduced the iPod (portable music player) and then iTunes in 2003, a online music store which enabled it's users to download music for 0.99c. This dominated the music market, as people began to purchase music online for cheap without the need to buy CDs. I know for a fact that I can't live without my iPod, since I carry it everywhere I go. So I praise Apple for this smart renovation in music.



The first iPod (launched in 2001)

 

The first Apple computer ($666.66?)

Bibliography

Glen Sanford, 2012, Apple History, accessed on the 10th August,  <http://www.apple-history.com/>

No comments:

Post a Comment